wan chun chang k

arthur v

brice e

jessica e

wan chun c

noel antonio r

antonia a

nicole p

hanft realty and des h

Affordability is crucial in today’s market. If a seller has $25,000 to help close a deal, should they drop the price or reduce the interest rate?
➡️ Price Drop ($25k Reduction)
Effect: Helps bring in buyers qualified for $850,000 but only saves a small amount each month.
➡️ Rate Drop ($25k to Lower Rate)
Effect: Makes the home affordable to buyers originally approved at $785,000, significantly expanding the pool of potential buyers.
Price Drop: Attracts buyers at $850,000.
Rate Drop: Attracts buyers previously qualified at $785,000.
For Buyer's Agents: Use this strategy to help clients afford higher-priced homes without overextending their budgets. Negotiating a rate reduction is often a better solution than a simple price cut to make homes more affordable.
wan chun chang k
arthur v
brice e
jessica e
wan chun c
noel antonio r
antonia a
nicole p
hanft realty and des h